Press release 1.12.2008
First in Finland, DNA has launched a broadband option with unlimited music downloads.
Customers with DNA Music Broadband can download unlimited digital music without an additional fee. DNA Music Broadband is a fixed-line broadband connection, which includes all DNA Broadband's basic and additional services, plus access to free music downloads from DNA Music Store's special catalogue, which is continuously updated.
Customers with Music Broadband will have access to the constantly updated catalogue of the world's largest record company, Universal Music. Customers can access the freely downloadable tracks in DNA Music Store at http://musiikkikauppa.dnainternet.fi
"DNA is joining the rapidly growing digital music market. A contract with a monthly subscription will provide our customers with a safe and legal option to download digital music for no extra fee, offering great value for money" says DNA's Head of Unit Mikko Saarentaus.
"We want to be the first in creating new and affordable services, which benefit consumers. That's why we're proud of our partnership with DNA and very excited about building future trends in the way people consume music. The music business is transforming, and this is a strong sign of the direction we're heading," says Digital Manager Mikko Haapala from Finland's Universal Music Ltd.
DNA Music Broadband's connection speed is 2 Mb/sec with a monthly subscription fee of 39.90 euros. The music tracks are available to download in WMA format. Tracks can be transferred to portable devices, such as mp3 players and mobile phones, which support the DRM 10 protection format. Copying music onto CDs is not possible.
For further information, please contact:
Mikko Saarentaus, Head of Unit, DNA Services Ltd, tel. +358 (0)44 549 0374, mikko.saarentaus@dna.fi
Mikko Haapala, Digital Manager, Universal Music Ltd, tel. +358 (0)40 515 9656, mikko.haapala@umusic.com
DNA Communications: +358 (0)44 044 8000, viestinta@dna.fi